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Tuesday, October 9 • 8:00am - 10:00am
Workshop A: Return to The Office Prepared to Increase Readership, Engagement and ROI Across Your Organization - led by Trident Communications LLC

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Internal communications and HR teams struggle with low readership. Multiple studies conducted by global firms have confirmed the direct relationship between poor communications and poor corporate performance. More than 50 percent of all internal communication isn’t read. Why is this happening and what can you do to increase readership, demonstrate the value of a strong internal communications program and support better corporate performance?

In this workshop, you'll identify the causes of low readership and provide solutions that will increase readership by 35 percent, including how to:
  • Identify the main causes of low internal communications readership
  • Understand and analyze employee behavior and preferences on current readership trends
  • Gain support of senior management for new and innovative approaches
  • Increase internal communications impact, readership, and effectiveness today

Rob Drasin, President
Trident Communications LLC 

avatar for Rob Drasin

Rob Drasin

President, Trident Communications, LLC
Rob Drasin is President of an internal communications agency, Trident Communications, LLC. Rob brings broad internal, corporate and B2B experience to the panel. Innovation has been the hallmark of Rob’s career and he has co-founded several online and traditional communications companies. Rob... Read More →

Tuesday October 9, 2018 8:00am - 10:00am PDT
The Marker San Francisco 501 Geary St, San Francisco, CA 94102, USA

Attendees (3)